Facebook Marketing Job Vacancies in Sector 62

Job Summary:We are seeking a skilled and creative SEO/SMO Specialist to manage all search engine optimization and social media optimization activities. The ideal candidate will be responsible for optimizing website content, conducting keyword research, analyzing SEO performance, and enhancing brand visibility across social media platforms.Key Responsibilities:SEO Conduct keyword research and implement on-page SEO best practices. Optimize website architecture, content, and meta elements for improved search visibility. Perform regular SEO audits and track/report performance using tools like Google Analytics, Search Console, SEMrush, etc. Create and execute link-building strategies. Monitor and analyze website traffic, search rankings, and trends. Collaborate with content and web development teams for technical SEO improvements.SMO Develop and implement social media strategies to increase brand awareness and engagement. Manage and grow company profiles on platforms like Facebook, Instagram, Twitter, LinkedIn, Pinterest, etc. Create and schedule content, including graphics, videos, and text. Monitor social media metrics and adjust strategies accordingly. Engage with followers, respond to comments, and manage community interaction. Run and optimize paid social media campaigns when needed.Requirements: Bachelors degree in Marketing, Communications, or a related field. Proven experience in SEO/SMO or digital marketing. Familiarity with Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, etc. Strong knowledge of social media platforms and trends. Excellent writing, communication, and analytical skills. Basic understanding of HTML/CSS is a plus.Preferred Qualifications: Certification in Google Ads, SEO, or Social Media Marketing. Experience with CMS platforms like WordPress. Ability to work independently and collaboratively in a fast-paced environment.

ResponsibilitiesDesign and execute integrated and multi-channel marketing campaigns to increase the awareness, engagement, conversion, and retention of customersManage with the marketing team and collaborate with the broader business to develop and produce relevant digital materialCoordinating internal marketing functions, take responsibility for the end-to-end planning and organisation of all marketing activitiesDevelop and implement engaging social media, content and comms activity to align with marketing strategies and key business objectivesCoordinate the distribution of content to relevant channels, whilst utilising data to measure effectiveness and ensure continuous optimisationWork closely with the senior management team to develop and manage the digital marketing strategy across the company's brandsKey RequirementsMinimum 5 years' experience in a digital marketing role with at least 1 year in a senior or management-level roleExperience creating and managing social media campaigns for platforms such as Facebook and LinkedInExperience with Facebook Pixel, Google Analytics, Google Ads, and Google Tag ManagerExperience managing campaign deadlines, delegating tasks and leading meetingsSound understanding of Search Engine Optimisation and Search Engine AdvertisingWell-spoken, personable, and able to communicate effectively in cross-cultural settingsExceptional English-language written communication skillsA candidate who is familiar with the Energy and Renewable sector would be highly valued.Location: NoidaOffice timings: 5 a.m to 2 p.mCab Facility provided