Define requirements, tasks, and resources associated to SEO strategyManage and execute the implementation of SEO and SMO strategiesCommunication to clients, team, and management on strategy/project development, timelines and resultsKeep pace with SEO, search engine, social media and internet marketing industry trends and developmentContribution to the company blog and at least one social media communityPerform keyword searches in coordination with client business objectives to optimize content and uncover new opportunitiesProvide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.Provide recommendations and execute/manage strategies for content development in coordination with SEO goals-general and keyword specificHelp to create and support marketing content to socialize and use for social media purposes (e.g. Customer video briefs, customer case studies, blog posts, posts from analysts and customers)Develop and implement link-building campaigns to improve rankings on targeted keywords as per given timelines.Develop, manage and execute communication/content strategies via social communities in coordination with client goals.Implement and administer search engine programs (XML sitemaps, shopping feeds, webmaster tools)Monitor and evaluate search results and search performance across the major search channels in order to improve rankingsResearch and administer social media tools in support of the client s social media strategyMonitor and evaluate web analytics dashboards and reports in order to develop and recommend SEO strategiesCommunication with team and management on project development, timelines, and resultsKeep up to date with the latest SEO algorithm updates