Responsibilities: Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales. Research and write original SEO ready content for company website, blogs, articles, publications, info graphics, online communication, and content assets including case studies, emails, newsletters, social and more. Analyze, Plan, Create and write engaging and Informative content. Create, develop and manage business collateral such as News, Articles, Blogs, Brochures, and Presentations etc. Ability to handle E- commerce on various web platforms like Amazon, Adding Contents, Content Editing, Image Collection and Image Description. Creating response templates on a wide range of process topics. Collaborate with other departments to create innovative content ideas. Editorial requirements include basic knowledge of On Page/ Off Page SEO understanding, content categorization and structure, content development, distribution and measurement. Systematically distribute content online to various parties (PR, discussion forums, bloggers, guest post websites and social channels, etc.) Grow our reach to end audiences and improve engagement/conversion across channels (social, email, blog) Must understand the basic best practices of the main social media channels, which content and approaches work on each. Repurpose and optimize existing content for digital channels.Experience : 0-3 years