Responsibilities
Be actively involved in SEO efforts (keyword, image optimization etc.)
Maintain partnerships with media agencies and vendors
Manage and maintain the company’s owned media including websites, mobile apps, email and CRM software.
Manage the creation of relevant and engaging digital content for publishing onto various digital platforms
Analyse digital marketing analytics reports and share insights with the team to develop optimization plans
Conduct research on market trends, brand’s audiences and competitors, and end-to-end consumer journey to drive engagements and conversions
Manage social media marketing campaigns
Requirements and Skills
Excellent understanding of digital marketing concepts and best practices
Experience with B2B Portal Management like product listing and optimization.
Social media, Google Adwords and email campaigns and SEO/SEM.
Skills and experience in creative content writing
Analytical mindset and critical thinking
Excellent communication and interpersonal skills