key responsibilities
social media strategy: develop, implement, and manage a comprehensive social media strategy that aligns with sigma voice target audience 
content management: plan, create, and schedule a consistent stream of high-quality, engaging content across platforms including instagram, linkedin, facebook, youtube, and x (formerly twitter).
community engagement: actively monitor and engage with our community, responding to comments and messages in a timely and on-brand manner. foster a positive and supportive online environment for our target audience.
performance reporting: track key social media metrics and kpis, delivering regular reports with insights and recommendations for continuous improvement.
cross-functional collaboration: work closely with the content writer , ai video content developer for marketing the content to our target audience
trend monitoring: stay up-to-date with the latest social media trends, platform features, and best practices within the edtech industry.
who you are
you have 2+ years of experience as a social media manager, preferably within an edtech, b2c, or consumer brand.
you are a master of social media platforms and understand the nuances of creating compelling content for each one.
you possess excellent copywriting, communication, and creative thinking skills.
you are experienced in managing content calendars and using social media management tools (., buffer, hootsuite).
you are comfortable with social media analytics and can translate data into actionable insights.
you are passionate about education and technology and believe in our mission to empower the next generation of tech talent.