key responsibilities:
- develop and implement seo strategies to improve organic search rankings and drive website traffic.
- perform ongoing keyword research to guide content teams and inform content strategy.
- optimize website content, landing pages, and blog posts for search engines.
- conduct regular technical seo audits to ensure website architecture supports optimal search engine performance.
- analyze website traffic, keyword rankings, and trends to measure the effectiveness of seo efforts.
- collaborate with the content and web development teams to ensure seo best practices are implemented across all web pages.
- stay updated on industry trends, search engine algorithm updates, and best practices in seo.
- build and execute link-building strategies to improve domain authority and website visibility.
- collaborate with social media, and paid advertising teams to ensure all campaigns are aligned with seo objectives.
requirements:
- proven experience as an seo specialist.
- in-depth understanding of search engine algorithms and ranking factors.
- strong analytical skills and the ability to interpret data to inform decisions.
- excellent written and verbal communication skills.
- ability to work collaboratively with different teams.
- a results-oriented mindset and ability to meet deadlines.
- knowledge of content marketing and how it integrates with seo.
preferred qualifications:
- bachelors degree in computer science, or related field.
- experience with tour & travel related websites.