your responsibilities include
· perform keywords research
· optimize the content
· monitor user engagement over our website
. you should be familiar with current seo strategies and tools. you should have excellent analytical abilities.
. you ought to ensure that we attract and connect with our intended target audience and convert guest visitors into clients.
responsibilities
· develop and implement seo goals for the organization.
· lead keyword research utilizing different tools (. keyword planner, moz, etc.)
· perform competitive analysis and distinguish gaps in our content.
· identify areas in our website design which needs improvement.
· refresh old content and add effective calls to action (ctas) to enhance client commitment.
· track essential seo metrics including organic traffic, conversion rates and time spent on page.
· monitor day to day actions in web analytics.
· provide details regarding performance metrics contrasting them with our seo objectives and benchmarking information.
· actualize third-party referencing systems and link building strategies.
· oversee backlinks to build online expert authority.
· screen and monitor paid search campaigns.
· work in collaboration with the entire digital marketing team.
· take into consideration seo techniques and remain fully informed regarding new tools and practices.
requirements
· bachelor’s degree in marketing or relevant field.
· proven 3+ years of experience as an seo analyst, digital marketing executiveor a similar role in the marketing department.
· professional certification of advanced content and social tactics, search engine optimization (seo) is a plus.
· proven experience of working with google analytics and social media platforms.
· strong working experience in email marketing, content marketing, search marketing, and paid advertising.
· exceptional time management skills.
· outstanding verbal and written communication skills.