A Marketing Support Executive supports the marketing department by executing campaigns, creating content, managing social media, and analyzing performance to increase brand awareness and drive sales. Key duties include organizing promotional events, updating CRM databases, coordinating marketing materials, and conducting market research to support team goals.
Key Responsibilities
Campaign Execution: Assist in planning, implementing, and monitoring marketing campaigns across digital (email, SEO, social media) and traditional channels.
Content Creation & Management: Produce engaging, accurate content for websites, brochures, and social media platforms.
Administrative Support: Maintain and update customer databases, CRM systems, and assist in budget tracking.
Event Coordination: Organize and support promotional events, exhibitions, webinars, and product launches.
Reporting & Analysis: Monitor marketing activity, analyze performance metrics (ROI, KPIs), and prepare reports.