• Create and optimize ad campaigns and paid search landing pages
• Monitoring competitor activity in order to identify any new strategies that may affect business goals
• Use Google Ads to drive a variety of online marketing campaigns
• Executing advertising campaigns across various channels such as search engines, social media platforms, or mobile devices
• Analyse and optimize pay-per-click (PPC) campaigns to increase ROI
• Partnering with other departments to ensure that all advertising campaigns meet objectives set by other departments such as sales or leads generated
• Develop PPC strategies to increase online visibility
• Creating reports detailing campaign results and making recommendations for future campaigns
• Analysing customer data to identify potential customers who may be interested in the company’s products or services
• Once the campaign is running ,monitoring it's performance by various techniques like lowering budget ,using different keywords.