key responsibilities
a digital marketing executive handles the front lines of the internet. their daily tasks typically fall into these five pillars:
a. search engine optimization (seo & sem)
organic growth: conducting keyword research and optimizing website content to rank higher on google.
paid ads: managing ppc (pay-per-click) campaigns on google ads to drive immediate, targeted traffic.
technical seo: working with web developers to ensure the site is fast and mobile-friendly.
b. social media & content management
ideation: creating a content calendar for platforms like instagram, linkedin, and facebook.
engagement: posting updates, responding to comments, and running contests to build a community.
content creation: writing blogs, designing basic graphics (using canva), or editing short-form videos (reels/shorts).
c. email & performance marketing
campaigns: designing and sending newsletters via tools like mailchimp or hubspot.
lead generation: using lead magnets (like free ebooks or webinars) to collect potential customer emails.
d. data analytics & reporting
tracking: using google analytics 4 (ga4) and search console to see which campaigns are working.
roi analysis: measuring return on investment to ensure marketing spend is actually resulting in sales.
e. ai integration (new for 2025)
using ai tools (chatgpt, midjourney) for rapid content drafting, image generation, and customer behavior prediction.
Experience
0 - 5 Years
No. of Openings
1
Education
Post Graduate (M.B.A/PGDM : Marketing)
Role
Digital Marketing Executive
Industry Type
Architecture / Interior Designing
Gender
[ Male / Female ]
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office
Face interview location
Impact HR and KM Solutions Near Canada Corner Signal Ravi Chambers Basements Below Laminate Gallery