Digital Marketing Executive

Core Responsibilities

The primary duties of a Digital Marketing Executive revolve around managing and enhancing the company's online presence to generate leads, drive traffic, and increase conversion rates.

Content & Channel Management

Social Media Marketing: Develop, implement, and manage social media strategies for platforms (., Facebook, Instagram, LinkedIn, X) to increase brand visibility and audience engagement.

Content Creation: Coordinate or create engaging content (text, image, and video) for website, blog posts, social media, and email campaigns.

Email Marketing: Design and execute email marketing campaigns, manage subscriber lists, and perform A/B testing to optimize open and click-through rates.

SEO & Performance Marketing

Search Engine Optimization (SEO): Implement on-page and off-page SEO strategies, including keyword research, content optimization, and link building, to improve organic search rankings.

Search Engine Marketing (SEM/PPC): Manage pay-per-click (PPC) campaigns on platforms like Google Ads (Search, Display, Video) and social media (., Facebook Ads), including budget allocation and bid management.

Website Management: Monitor website performance, user experience (UX), and conversion funnels, often using platforms like WordPress or Shopify.

Analysis & Reporting

Data Analysis: Use analytical tools (primarily Google Analytics) to track, measure, and analyze the performance of all digital marketing campaigns against KPIs.

Reporting: Generate regular reports on campaign performance, providing actionable insights and recommendations to improve future strategies.

Market Research: Stay up-to-date with the latest digital marketing trends, technologies, and competitor activities.

• Experience

  1 - 2 Years

• No. of Openings

  1

• Education

  Graduate (B.B.A)

• Role

  Digital Marketing Executive

• Industry Type

  IT-Hardware & Networking

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office

• Face interview location

  Impact HR and KM Solutions Near Canada Corner Signal Ravi Chambers Basements Below Laminate Gallery