Copywriter

Optima Placement

key responsibilities:

• discussing the client's core message and target audience. interpret creative briefs to develop and produce creative concepts through execution on assigned brands.

• understanding the message the client is seeking to express and translating this into written content

• brainstorming visual and copy ideas with other members of the creative team

• writing and presenting a few options to clients/agency; original content for a range of corporate marketing and communications materials., keeping in mind that the copy should be used to engage the reader

• persuasion: write persuasively and in some cases, defend their creative choices.

• research and understand the client's needs and target audiences, through online searches, reviews of existing research, discussion with client

• adhering to the tone-of-voice requested by the client

• working with the art director (based in dubai) to devise creative strategies

skill set:

• excellent language proficiency and be highly creative and imaginative

• team player with good written and interpersonal skills

• the ability to work to strict deadlines and under pressure, without compromising on work quality

• have an eye for detail

• have an interest in new advertising trends and techniques.

• be skilled in writing clear, concise and grammatically correct copy

• understand the different language styles that appeal to various target markets

• significant experience in writing strong, succinct copy that is grammatically correct

• stay updated on style guidelines & brand voice for consistency in messaging

additional skills:

• social media or content marketing experience a plus

• proofreading experience and familiarity with standard style guides a plus

• experience working with content management systems, wordpress, etc.

• Experience

  2 - 4 Years

• No. of Openings

  1

• Education

  B.C.A

• Role

  Copywriter

• Industry Type

  Advertising / MR / PR / Events

• Gender

  [ Male / Female ]

• Job Country

  India

• Type of Job

  Full Time

• Work Location Type

  Work from Office