responsibilities:
• accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver
sales.
• research and write original seo ready content for company website, blogs, articles, publications,
info graphics, online communication, and content assets including case studies, emails,
newsletters, social and more.
• analyze, plan, create and write engaging and informative content.
• create, develop and manage business collateral such as news, articles, blogs, brochures, and
presentations etc.
• ability to handle e- commerce on various web platforms like amazon, adding contents, content
editing, image collection and image description.
• creating response templates on a wide range of process topics.
• collaborate with other departments to create innovative content ideas.
• editorial requirements include basic knowledge of on page/ off page seo understanding, content
categorization and structure, content development, distribution and measurement.
• systematically distribute content online to various parties (pr, discussion forums, bloggers, guest
post websites and social channels, etc.)
• grow our reach to end audiences and improve engagement/conversion across channels (social,
email, blog)
• must understand the basic best practices of the main social media channels, which content and
approaches work on each.
• repurpose and optimize existing content for digital channels.
experience : 0-3 years