Role Purpose
The Business Development Manager is a field-focused marketing and sales professional responsible for directly engaging with schools, institutions, communities, and students to generate leads and convert enrollments. , the Business Development Manager ensures daily outreach and sales activities are executed effectively to meet targets.
Key Responsibilities
1. Target Execution & Accountability
• Achieve individual daily, weekly, and monthly targets as set by the Team Head in alignment with your goals.
• Collaborate with the team to ensure overall target achievement.
• Maintain a consistent presence in the field to meet outreach and conversion goals.
2. School & Institutional Outreach (B2B)
• Visit schools, colleges, and educational institutions to present programs and secure participation in outreach events.
• Assist in organizing seminars, career guidance workshops, and promotional activities within institutions.
3. Direct Student & Parent Engagement (B2C)
• Conduct one-on-one or small-group presentations to students and parents.
• Collect and follow up on leads from events, referrals, and inquiries.
• Support in converting prospective leads into enrollments through persuasive communication.
4. Marketing Campaign Implementation
• Execute assigned marketing campaigns (roadshows, exhibitions, print, and social media promotions).
• Distribute promotional materials in target locations to ensure brand visibility.
5. Reporting & Coordination
• Submit daily activity updates (school visits, leads generated, conversions achieved) to the Team Head.
• Provide feedback from the field to improve campaign effectiveness.
Performance Metrics (KPIs)
• Leads Generated – Number of quality leads from field activities.
• Conversion Rate – % of leads converted into enrollments.
• Target Achievement – Monthly and quarterly target completion.
• Institution Visits – Number of school/college visits per week.
Skills & Competencies
• Strong interpersonal and communication skills.
• Field sales and marketing experience preferred.
• Ability to work independently and in a team.
• Energetic, persuasive, and goal-driven.
• Willingness to travel extensively.
Qualifications
• Any Bachelor’s degree .
• 0–3 years of experience in sales, marketing, or business development.
• Fluency in local language and English.
Career Ladder
• Business Development Manager → Business Head → Regional Head
Compensation & Incentives
• Fixed Salary – Based on experience.
• Performance Incentives – For individual conversions and outreach achievements.
• Special Bonuses – For surpassing monthly targets or securing high-value institutional deals.
Experience
0 - 3 Years
No. of Openings
50
Education
Graduate (B.A, B.C.A, B.B.A, B.Com, BHM, B.Sc, B.Tech/B.E, LLB)
Role
Business Development Manager
Industry Type
Call Centre / BPO / KPO / ITES / LPO
Gender
[ Male / Female ]
Job Country
India
Type of Job
Full Time
Work Location Type
Work from Office
Face interview location
Bio Arcade, Layam Rd, near Maharaja's College ground & Kalyan Silks, Ernakulam South, Kochi