Primary Responsibilities: • Perform keyword research and mapping to optimize existing content and to uncover new opportunities • Create and/or optimize SEO content including title tags, meta descriptions, header tags, on-page text, interlinking opportunities etc. • Provide recommendations and execute/manage strategies for content development in coordination with SEO goals – general and keyword specific • Competitor analysis: Ability to assess from a SWOT analysis perspective. • On-page opportunity analysis: Should be able to assess a website and its individual pages to list out opportunities for optimization. Required Skills: • 3+ years of work experience on technical SEO and on-page content optimization • Strong exposure to Keyword research and Keyword mapping • Strong exposure to schema markup and structured data. • Strong copywriting, grammar and editing skills • Experience with SEO tools such as Google keyword planner,google trends,Searchmetrics, Linkdex, Majestic SEO, SEM Rush, and Ahrefs • Understanding of online analytics suites (i.e. Google Analytics, Google Data Studio and Search Console) • Highly proficient in Excel/Word/PowerPoint with the ability to analyze data and prepare reports presentation • Familiarity with SEO best practices (specific emphasis on content, social media, and influencer marketing) Personal Characteristics: • Ability to move quickly and proactively for client success in a deadline-driven environment. • Team-Player – Who can work within a dynamic team but also get work done individually. • Analytical, problem solver, collaborative, strategic, results-oriented, and multi-task oriented. • Strong organizational skills and ability to prioritize projects based on business needs. • Keen eye for detail and interest in Internet trends. • Willingness to try something new with limited experience and/or direction and can interact with customers.
Must have his own laptop