we are looking for a digital marketing executive with 2+ years of experience to assist in the planning, execution and optimization of our online marketing efforts. the promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours and our clients.
the ideal candidate will have a passion for marketing and technology. you will be well-versed in the concepts surrounding digital marketing and how the internet can become a strong asset to securing growing revenue. you will be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
responsibilities
• assist in the formulation of strategies to build a lasting digital connection with consumers
• plan and monitor the ongoing company presence on social media (twitter, facebook etc.)
• launch optimized online adverts through google adwords, facebook etc. to increase company and brand awareness
• be actively involved in seo efforts (keyword, image optimization etc.)
• prepare online newsletters and promotional emails and organize their distribution through various channels
• provide creative ideas for content marketing and update website
• measure performance of digital marketing efforts using a variety of web analytics tools (google analytics, webtrends etc.)
• acquire insight in online marketing trends and keep strategies up-to-date
requirements
• proven experience as digital marketing executive or similar role
• excellent understanding of digital marketing concepts and best practices
• experience with b2c social media, google adwords and email campaigns and seo/sem
• working knowledge of ad serving tools
• perfect knowledge of web analytics tools (. google analytics, netinsight, webtrends etc.)
• analytical mindset and critical thinking
• excellent communication and interpersonal skills