Content Strategist

Prime Star HR

Content Planning:

Plan & build a long term & short term content strategy for the company

Own Conceptualization for Digital, Offline & Other Creative Assets

Meeting with the creative, marketing, and design teams to ideate and define content goals in line with brand guidelines

Work with Performance & Growth teams to achieve max impact via creative led campaigns

Developing content strategies to effectively reach the desired target audience and marketing goals.

Creating content for a variety of platforms including blogs, websites, and social media.

Proofreading and editing content before publishing.

Ensuring that SEO and SMO strategies are effectively implemented.

Managing content calendars and ensuring that the content remains consistent across all platforms.

Research and Report:

Coordinating with the marketing, design, and writing teams to ensure the timely delivery of assignments.

Analyze the creatives on a regular basis and implement insights

Researching content and consumer trends to ensure that content is relevant and appealing.

Tracking consumer and content analytics and generating reports and presentations.

Keeping up to date with content trends, consumer preferences, and advancements in technology.

Communication Strategy:

Support other corporate communications initiatives on an as needed basis including Advisor Network and Internal Communications

Contribute to HR/workforce and executive communications

Required Skill Set:

Minimum 3-4 years experience as a content strategist/Sr. Content Strategist

Prior experience in leading design, content & animation teams

Prior creative project management expertise

Agency experience with exposure to multiple verticals would be an advantage

Experience : 3 - 4 Years

No. of Openings : 1

Education : Any Bachelor Degree, B.B.A, B.Com, Post Graduate Diploma, M.B.A/PGDM, Integrated PG

Role : Content Strategist

Industry Type : Editors / Journalism / Content

Gender : [ Male / Female ]

Job Country : India