Marketing Game Analyst

MURKA Games Limited

murka games limited is an international game development company that has operated since 2009

hiring location: europe and india

we grew up from a small startup to a worldwide known well-established company with more than 5 million active monthly users. we gained success in the social casino genre, where murka is one of the world top-10 and defined further directions for expansion.

what we expect

✔️ minimum 1 year of analytical work experience in gaming (or similar) industry—must

✔️ excellent english

✔️ understanding of the user journey funnel (both upper & lower)

✔️ experience in analyzing data and understanding correlation between: cpm/cpi, ctr, cti, ipm, roas, ltv, conversion rate, retention rate

✔️ experience in researching large amounts of raw data

✔️ high level of proficiency in sql & excel (we use google bigquery sql)

✔️ experience with data visualization tools such as tableau*

✔️ bsc/ba in a highly quantitative field such as mathematics / industrial engineering / economics / statistics or equivalent academic knowledge.

responsibilities 🔜

💡 be an analytical focal point for anything related to ua, fraud, new user performance kpis, monthly budget planning, tests and performance monitoring

💡 be a focal point for anything related to new players' performance & behavior and kpis across our range of games, strategic planning, user segmentation, tests and growth opportunities identification

💡 daily support of ongoing analytical needs of the marketing department managers & teams

💡 establish and monitor success metrics that measure and explain the impact of the marketing activities

💡 ability to work across multiple data sources in order to research and capture the full activity.

💡 design and initiate new features and reports to monitor & give insights on the marketing activity, using the marketing in-house bi system (for example, ltv, roi forecasting, automatic rules)

💡 collaborate with the game analysis team and the game studios to monitor and optimize our

• Experience

  1 - 5 Years

• No. of Openings

  1

• Education

  Diploma

• Role

  Marketing Game Analyst

• Industry Type

  IT-Hardware & Networking / IT-Software / Software Services

• Gender

  [ Male / Female ]

• Type of Job

  Full Time

• Work Location Type

  Work from Home