Marketing Executive jobs in Kolkata - Associated Resource Company (ARC)

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Job Description

We are Looking for a Candidate for the Post of Marketing for a Leading Detergent Manufacturing Company.

hq: Kolkata.

experience: Minimum 3 + Years from Fmcg.

salary: Up to 5 Lakhs.

role Responsibilities

1. Annual Brand Planning & Strategy Development

2. Budgeting & Budgetary Control

3. Maintaining a High Brand Recall Index & Aiming for Achieving the Market Share in the Targeted Category

4. Designing & Implementing Advertising Campaigns & Promotional Activities

5. Effective Media Evaluation & Planning to Attain Maximum Roi

6. Responsible for the Development & Implementation of all Atl/btl /digital Communication and Point of Sale Strategy Including Close Coordination with Trade Marketing

7. Co-manage Brand's Top Line Along-with the Cmo

8. Co-ordinate with the Sales Department to Implement and Monitor Marketing Initiatives for the Brand

9. Build Future Growth Segment By Identifying New Product Segments and New Target Groups

10. Work Closely with the Sales and Product Development Teams to Drive New Product Launches


FMCG / Food / Beverages

Functional Area

Marketing / Advertising / PR / Media Planning

Number of Vacancy



Other Bachelor Degree

About Associated Resource Company (ARC)

Associated Resource Company is established (2014) with an objective to provide recruitment Solutions for Corporate. ARC presently is operating in pan India with a centralized sourcing center in Kolkata. We inspire individuals and organizations to work more effectively and efficiently, and create greater choice in the domain of work, for the benefit of all concerned. We believe that our success is best reflected through your success. Our strength lies in being cost effective and in fast execution of Projects. We are a team of dedicated professionals offering manpower & process solutions in India to our wide spectrum of clients.

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