Digital Marketing Specialist

Zedass Associates

Responsibilities:

Plan, execute, implement, and coordinate the day to day activities with regard to online sales and marketing.

Manage overall digital content, website management and optimisation using Google webmaster tools and Google analytics.

Plan, measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

Monitor SEO and user engagement and suggest content optimization

The custom audience, remarketing, and various pricing and reach models on Facebook (CPC Model), YouTube, Insta etc.

Develop ROI driven PPC campaigns on various digital channels, plan and workflow that aligns with the business goals, whether want to drive traffic, increase sales and leads, or build the brand online.

Implement the hybrid of old and new marketing tools, taking the idea of the influencer or affiliate recommendation and placing it into a modern-day content-driven marketing campaign.

Monitoring the performance metrics across platforms as per the objective. Preparing weekly, fortnightly & monthly brand performance report. Competition monitoring & preparing fortnightly & monthly report

Edge:

Provide cutting edge strategies that will get to an ideal LTV to CAC ratio. Someone who can read through the eye of the business and spread across the companys marketing activities.

Experience : 5 - 7 Years

No. of Openings : 1

Education : Any Bachelor Degree

Role : Digital Marketing Specialist

Industry Type : Hospitals / Medical / Healthcare Equipments

Gender : [ Male / Female ]

Job Country : India