Primary Responsibilities
create Email Marketing Campaigns to Promote Products or Services.
ensure Marketing Message is Conveyed Clearly and Delivered Properly to Prospects.
ensure Messages are Sent in Proper Form and Template.
proofread Emails for Clarity, Grammar, and Spelling.
develop a Personalization Strategy.
include Specific Graphics, Incentives, and Detailed Descriptions.
review Messages for Brevity.
send Messages to Those Who have Opted in for Messages.
ensure Messages are Mobile-friendly.
create Database of Emails for Lead Generation.
purge Non-deliverable Email Addresses and Opt-outs.
include Persuasive 'call-to-actions' in Advertisements and Promotions.
track and Analyze Direct and Interactive Marketing Campaigns.
use Statistical Analysis and Reports to Create Campaigns.
coordinate and Monitor the Maintenance, Integrity, and Security of Several Databases.
develop and Code the List Segmentation for all Direct and Interactive Marketing Campaigns.
required Skills:
hands On Experience with Html, Photoshop, Illustrator and Content Management Systems (wordpress)
good Foundation in Graphic Design Principles, Typography, Color, Styles
proficiency in Marketing Automation Technology
knowledge of Seo/sem and Google Analytics
familiarity with Analytical and Database Tools
excellent Written Communication and Copywriting Skills
strong Project Management Skills
Experience : 1 - 3 Years
No. of Openings : 2
Education : B.C.A, B.Tech/B.E, M.C.A, M.B.A/PGDM, M.Tech
Role : Digital Marketing Executive
Industry Type : IT-Hardware & Networking / IT-Software / Software Services
Gender : [ Male / Female ]
Job Country : India