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  • Job View 512 Views
  • Applicants Less than 5 Applicants
  • 2016-03-29

Job Description

Responsibilities:

- Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns.

- Track, report, and analyze website analytics and PPC initiatives and campaigns

- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.

- Optimize copy and landing pages for search engine marketing

- Perform ongoing keyword discovery, expansion and optimization

- Research and implement search engine optimization recommendations

-Research and analyze competitor advertising links

Develop and implement link building strategy

- Work with the development team to ensure SEO best practices are properly implemented on newly developed code.

-Work with editorial and marketing teams to drive SEO in content creation and content programming.

-Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Requirements:

- Proven SEO experience

- Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.

- Solid understanding of performance marketing, conversion, and online customer acquisition

- In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)

- Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite).

-Experience with A/B and multivariate experiments

-Working knowledge of HTML, CSS, and JavaScript development and constraints

-Up-to-date with the latest trends and best practices in SEO and SEM.

-BS/MS degree in a quantitative, test-driven field.

Education: Graduate with SEO Specialist

Kind Regards,

Ashmi Shah

HR Manager

Job Type: Full-time

Salary: ₹20,000.00 /month

Required experience:

SEO/SEM: 3 years

Required education:

Diploma

Key Skills

Industry

Computer / IT

Functional Area

IT Software - Mobile Technologies

Number of Vacancy

3

Education

Diploma, Professional Degree, Other Bachelor Degree, B.C.A, B.Com, B.Tech/B.E, M.C.A, M.Com, M.Tech


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