Number of Vacancy
Other Bachelor Degree
About Lordshire Information Reasearch Services
Lordshire is looking for a Digital Marketing Executive for our new start-up in healthcare at Jayanagar, Bangalore.
Job responsibilities :
- Knowledge on Healthcare domain and ways of approach towards marketing in healthcare domain is a must.
- Manage and maintain the organizations website(s)
- Focused efforts in SEO (keyword, image optimization etc.)
- Write and optimize content for the website and social networking accounts such as Facebook and Twitter
- Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness.
- Track and analyses website traffic flow and provide regular internal reports
- Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
- Continually work on the Search Engine Optimization of the website(s)
- Fix any errors or bugs in online content
- Edit and post videos, podcasts and audio content to online sites
- Arrange webinars and webcasts
- Create online banner adverts and oversee pay per click (PPC) ad management
- Write copy for email marketing campaigns
- Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
- Work on printed material to supplement online products
- Attend product launches and networking events
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web-Trends etc.).
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