Digital Marketing/Search Engine Optimization jobs in Greater Noida - Franolaxy Consultancy Pvt Ltd

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  • Job View 8 Views
  • Applicants Less than 5 Applicants
  • 2019-03-07

Job Description

JOB DESCRIPTION-

Responsibilities :

• Responsible for analyzing, reviewing and implementing websites that are optimized to be picked up by search engines.

• Track, report, and analyze website analytics and PPC initiatives and campaigns.

• Work with the development team to ensure SEO best practices are properly implemented on newly developed code.

• Create detailed reports on SEO performance by market and be able to report on SEO performance throughout the organisation.

• Regularly analyse SERP competitors to ensure that any content gaps are filled.

• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

• Improve SEO positions for target keywords by making changes to the web codes. Proficient understanding of code versioning tools {{such as Git, SVN, and Mercurial}}.

• Perform ongoing keyword expansion, optimization and expansion of keyword opportunities.

• Optimize landing pages for search engine marketing (SEM).

• Carrying out detailed keyword research according to the latest keyword strategies.

• Experience when it comes to using tools such as Google Analytics and Google Webmaster.

• High-quality reporting, copy writing and analytic skills. Comfortable working with debugging tools like Firebug, Chrome inspector, etc.

• Experience in front-end technologies, including HTML5, CSS3, JavaScript, jQuery. Strong understanding of PHP back-end development.

• Experience in content marketing, Web Designing, Developing, Web Hosting, content growth and SEO.

• Analyzing keywords and SEO techniques used by competitors.

• Keeping updated on both white hat and black hat SEO strategies to avoid stay within search engine guidelines.

• Good usage knowledge of all CMS (Word Press, Wix, Shopify, weebly, Joomla, Magento).

Key Skills

Industry

Advertising / Events

Functional Area

Marketing / Advertising / PR / Media Planning

Number of Vacancy

1

Education

M.C.A


About Franolaxy Consultancy Pvt Ltd

The Franolaxy Consulting is a nationally incorporated with its head office in New Delhi. Franolaxy Consulting has formed various committees for increased participation of the members in developing the franchising industry and respective sectors. Franolaxy Consulting is an industry association formed about a decade ago, committed to strengthening and promoting the best practices in franchising. Franolaxy Consulting also offers marketing services and networking opportunities that bring together the top creative thinkers and franchise veterans to talk about the most important issues affecting franchising. The investment and asset based company , which has wide experience in franchise development, business expansion, corporate advisory services, consultancy, multi-brand integration, financial and operational expertise.
We provides the structure to develop, grow and expand various business models and is built around the idea of profitable and sustainable growth through partnering.

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