Fusion Pictures Pvt. Ltd. Noida, Uttar Pradesh

Key Roles & Responsibilities: - Should be able to generate lead and convert into client/or participate and/or facilitate strategic discussion and where necessary, manage strategic initiatives. - Supervision, coordination and reconciliation of the campaigns run in tandem with the Media buying agency. - Assess and implement proper media mix strategy across media & non-media platforms. - Development of marketing strategy plans & proposals, including research based communication development & Campaign measurement. - Supervision, coordination of all primary research being conducted by the client. - Supporting top management in strategy formulation, strategic plans execution, strategic process improvements, and communication of strategies to all stakeholders. - Management of the operations for India marketing program for the client. - Interfacing with the global marketing team of the client. - Production and supervision of marketing material including television commercials during the course of the year.